Urgent Action Funds

Challenge: A worldwide feminist organisation providing urgent help to women/trans activists asked us to create a unified story and brand for their four global “Sister Funds”. Our workshop and research process led to a comprehensive global rebrand.

Urgent Action Funds supports women and trans human rights defenders all over the world with rapid response emergency grants. This represented the first time the four “Sister Funds” around the world have had a shared brand identity, to help increase their impact at a time of increasing global insecurity.